The Big picture:


Quick question: Apart from being born in the British Isles and being famous, what do:

  • Sir Richard Branson, JK Rowling, Paul McCartney & Kate Winslet all have in common?

I’m sure you could come up with many connections between them, but the one thing that their various talents and skills have produced, over and above everything else, is this: royalty income.

What they’ve created has such popular appeal, that they get paid over and over again for doing work just once.

In reality, of course, it’s never as simple as that, is it?

Such mountain tops to a better life are seldom achieved if you walk their well-trodden pathways.

What if there was a less-travelled way that some less famous, but equally as successful adventurers had discovered, which enabled them to reach their own mountain tops, based on their own dreams and values?

You wouldn’t be reading this document if there wasn’t such a route, as I wouldn’t have bothered to write about it here.

So what is this less well-known path?

Well, you’re already un-knowingly walking it.

Picture the scene: you and some friends are at a cafe late Friday afternoon, talking about what you’ll be doing on the weekend, when suddenly a work colleague tells you all about a new film they’ve just watched, and you just have to go & see it, because the acting is amazing, the plot is mind-blowing, and end scene was off the charts.

You get the idea: your colleague was recommending something – but just not getting paid to do so.

Imagine, on the other hand, Penny and Jim, sat at a nearby table in the same cafe, scrolling through Instagram, when Jim asks: 

“By the way, what are you paying for your mobile?”

Penny: “Well, it depends – sometimes it’s £33 a month, sometimes a lot less…”

Jim: “Ha! Yes, these companies are always ripping us off with different prices.”

Penny: “No – I don’t mean that….”

Jim: “Huh? What do you mean?”

Penny: “Well, what I mean is, the months when when I travel loads, the petrol station partly pays for it, and near Christmas, it can sometimes disappear completely…”

Jim: “Excuse me? How does that work?”

Penny: “Oh, didn’t you know – Mars Mobile have really got this sorted: whenever I spend money at the shops, part of it goes towards my mobile bill  – last January’s bill was actually zero, because all the previous month’s Christmas shopping helped pay for it. And when I recommend Mars Mobile to others, they pay me a little bit of everyone’s smaller bills, every month.”

Jim: “Er – how can I get this? This is like a loyalty scheme on steroids…”

Penny explains how. Later that day, Jim switches to Mars mobile, pays less, and Penny adds to her growing royalty income. When Penny shows him how she gets paid to help others save, Jim realises he would be mad to ignore this, and he joins Mars Mobile as a partner, working closely with Penny and the team.   

Good News & Bad News

The bad news is, as you’ve probably spotted, Mars Mobile doesn’t exist.

The good news is –  there is a company that really does have a loyalty scheme very similar to the above – the mobile phone  example above is just a small illustration to explain how this royalty income works in principle.

In summary: you really can grow a royalty income through recommending and referring others, without having to be an amazing writer, singer or actor. And, like Penny & Jim, once you see how it works in practice, you’ll want to both benefit from it, and get paid to recommend it to others.

Now you understand the big picture of how the royalty income works, please click on the “Next Step”:


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